Most canvassing is done on the basis that, if it wins you one instruction, you get your money back, and more. I know agents in London who continue to canvas in the tens of thousands each month to get a response rate of 0.1% and even less. Is it working for you? And by working, let’s say, returning you more than half a percent response rate?
How not to chuck your money away on campaigns that don’t work.ĭo you have a recent canvassing leaflet nearby as you read this? Or can you remember it? What does it say? If it’s like any of the ones I’ve seen recently, it may say:
